In Japan, Sophie la girafe Partners with Knit Planner for Baby Towel Products

Brandora Redaktion - December 2020

Sophie la girafe is proud to announce her new partnership with Knit Planner.

Elegant and refined, Sophie la girafe is thrilled to announce the new Knit Planner x Sophie la girafe collection released on last November 27th. This offer concerns a wide range of baby towels: hand towel, bath towel, face towel, animal bath cape towel, and a baby illustration bath towel… all Imabari certified. (Imabari is the leader in the towel industry for over 120 years. Known throughout the world for the softness and absorbability of its towels, the company has become the Japanese reference in terms of quality. Precise and artisanal know-how: yarn handling, weaving, dye composition etc., have made it a must).

It was important for Sophie la girafe to have a towel partner in Japan. Indeed, it is an everyday accessory deeply rooted in Japanese culture. In public places such as restaurants, the Japanese always have a small towel in their bag, for their face, body or hands. There are a large number of towels for different uses: wet, aseptic, scented, sports towels...