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The Licensing Source Book Europe announces the launch of The Licensing Awards 2008 and final category line-up which includes five new awards this year dedicated to brand licensing (encompassing sports, celebrities as well as general brands). The search is now on to find the best retailers, best licensed products and best licensed properties of the last year culminating in a prestigious awards ceremony on Wednesday 17 September 2008 at the Royal Lancaster Hotel. The Licensing Source Book, part of Max Publishing, owns and organises The Licensing Awards, annual awards that celebrate the licensing industry’s achievements across the full licensing spectrum. For the third year running Spring Fair Birmingham is the headline sponsor for the awards. Licensing industry body, Lima UK is once again an official supporter of the awards. Tickets are now on sale for this must-attend licensing event of the year on www.thelicensingawards.co.uk plus sponsorship opportunities are also still available. Entry forms can be downloaded online and all retailers, licensees, licensors, and suppliers are invited to submit their nominations and votes now before the first closing date on 15 May 2008. An extensive judging panel of leading retail experts will assess each product entry and decide the winner of each product category. Finalists and winners in the retail award categories will be arrived at through a process of nominations from the industry followed by rigorous validation by a panel of industry experts. The property award categories will be decided through nomination and validation by another panel of industry experts. The Honorary Achievement award, awarded to someone who has contributed greatly to the industry will be decided as a result of nominations received. All finalists will be announced by 1 July 2008 and will appear in the Brand & Sport Licensing Source Book 2008 and the Autumn 2008 edition of The Licensing Source Book. The winners however will remain a closely guarded secret until the Awards event on September 17. This lavish black tie do, attended by almost 1,000 people, will be a night to remember for the schmoozing, the gourmet food, the superb entertainment line-up, the dancing, the biggest goodie bag – and the fact the whole industry will be together. Ian Hyder, publishing director of The Licensing Source Book Europe, comments: “Few can deny the fervour of activity in the brand licensing sector so we are proud to announce these new additional awards this year to recognise and reward this. As the biggest awards ceremony in the annual licensing calendar, we look forward to another fantastic event that will celebrate the innovation and ever-increasing success in the licensing industry, which we are extremely proud to be part of and to champion.” The Licensing Source Book Europe announces the final category line-up of The Licensing Awards 2008 are as follows: The Retailer Awards (Closing date 15 May 2008)
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