UFC, the world’s premier mixed martial arts organization, today announced a new, multi-year licensing agreement with Panini America, the world’s largest licensed sports and entertainment collectibles company. The partnership, negotiated by IMG, grants Panini America the rights to become UFC’s official …
The NPD Group, a leading global information company, today announced the winners of this year’s global and European* Toy Industry Performance Awards. The awards were given to the manufacturers or license owners of Europe’s top gaining toy properties** by category, as well as the top gaining toy …
Creative Licensing has been busy expanding their roster of digital games – and introducing some familiar action heroes from the 80s and 90s to a new generation of gamers and fans through downloadable content licenses. Legendary military hero John Rambo was enlisted in one of the most …
Planeta Junior is already The Smurfs’ agent in Iberia. Thanks to outstanding licensing and brand development achievements, IMPS has decided to renew the agreement and add CEE to the list of territories represented by Planeta Junior. Planeta Junior will manage the licensing program in all categories …
The Frida Kahlo licensing program continues to grow substantially, despite these challenging times, and is pleased to announce its latest Frida Kahlo collection launch of licensed product in collaboration with Polish cultural retailer, EMPIK. Good news for Frida fans is that EMPIK stores are currently open in …
The appointment of Lisans as licensing agent for Turkey and ELC as licensing agent for the CEE region extends the range of this fast-growing property to a number of key markets. Both agencies are leaders in their fields. Lisans focuses on the Turkish market, where MeteoHeroes is due to launch in May 2021 on …
Um Fachhändler trotz der verschobenen Spielwarenmesse zum gewohnten Zeitpunkt über Produktneuheiten zu informieren, organisiert Heless Digitale Neuheitenwochen. Vom 27.01. bis 28.02.2021 können sich Kunden und Interessenten über verschiedenste Kanäle über die neuen Produkte aus dem …
Joining Bulldog Licensing’s carefully selected portfolio of brands this month, is Guide Dogs – which supports people with sight loss to live actively, independently and well. Bulldog will be creating a consumer products campaign for Guide Dogs, one of the nation’s favourite charities. Building on the …
Following the acquisition of eOne in 2019, Hasbro continues to consolidate its brand-licensing representation across EMEA. As a result, leading licensing agency WildBrain CPLG has been appointed, through an expansion of its partnership with Hasbro Consumer Products, to represent eOne brands …
2021 marks the 75th anniversary of Le Petit Prince’s original publication in French. A record holder as the most read and most translated literary masterpiece in French literature, this classic novella holds a special place in readers’ hearts. When did you last spend some quality time with Le Petit …
World Wrestling Entertainment announced expectations for its 2020 financial results and outlined guidance for 2021. The announcements were made in conjunction with the communication of a new agreement to license WWE’s premium content to NBCU’s Peacock service, which will become the sole …
Much of the growth in 2020 was directly correlated to the COVID-19 pandemic and the changing consumer behavior associated with widespread lockdowns and school closures, the disposable income diverted from other types of entertainment to toys, as well as the onset of federal stimulus checks …